William Hill's marketing Director reviews strategies


Greater emphasis on digital marketing on the cards at William Hill plc

The UK professional publication Marketing Magazine reports that Kristof Fahy, who joined the William Hill betting group as marketing and brand director at the beginning of 2010, is carrying out an extensive review of the group marketing strategies.

The magazine reports that Fahy is not only studying the company's GBP 5 million advertising account, but intends to place more emphasis on digital marketing going forward. Fahy was previously Yahoo!'s vice-president of international marketing,

It is believed that The Brooklyn Brothers agency, which was hired in November 2009, will lose the work, despite having recently completed a project in association with ITV to promote William Hill's betting products during the latter stages of the FA Cup and Champions League .

General Gambling News

Login to post a comment:


 
 

Click Here to register a new account

What's going on right now!

3mins ago someone from France, French Republic read article Un ex dirigente torna al 32Red

Casino Of The Month

Casino of the Month

Casino Community

Share this page on:
Follow LCB on:
Follow LCB

In the last 24h

Totals

  • New Members
    29
  • Members Online
    391
  • Guests
    1,572
Highest Community Rated Online Casinos
Guts Casino
  (261 Ratings)
32 Red Casino
  (501 Ratings)
Club USA Casino
  (370 Ratings)
Mr Green Casino
  (366 Ratings)
Buzzluck Casino
  (239 Ratings)
Lucky Red Casino
  (285 Ratings)
Videoslots.com
  (232 Ratings)
Bet365 Games
  (240 Ratings)
CasinoRoom
  (230 Ratings)
Unibet Casino
  (213 Ratings)
NextCasino
  (230 Ratings)
Raging Bull
  (162 Ratings)
CasinoLuck
  (304 Ratings)
SlotsMillion
  (151 Ratings)
Betsson Casino
  (304 Ratings)
TradaCasino
  (90 Ratings)
Betsafe Casino
  (281 Ratings)
Redbet Casino
  (219 Ratings)
Vera John Casino
  (241 Ratings)
ComeOn Casino
  (334 Ratings)
Casino Extreme
  (250 Ratings)
Thrills Casino
  (224 Ratings)
Ladbrokes Casino
  (193 Ratings)
Slotland
  (407 Ratings)
InterCasino
  (188 Ratings)
Bet365 Casino
  (480 Ratings)
Slotty Vegas
  (163 Ratings)
Win A Day Casino
  (437 Ratings)
Betfair Casino
  (295 Ratings)
Intertops Red Casino
  (168 Ratings)


Follow LCB on Facebook Follow LCB on Twitter Follow LCB on Pinterest Follow LCB on Google plus