William Hill sponsors cycle race

William Hill Online signs as last-minute sponsor for La Vuelta

Internet gambling group William Hill Online has signed on as a last-minute sponsor for La Vuelta, one of the world's premier road cycling races, reports Sports Pro Media.

The company is to offer a range of promotions and deals on the race, which begins on August 29th from Assen, Netherlands and will end on 20th September in Madrid, Spain.

WHO's country manager for Spain, Ricardo Carioni said of the race: "We understand and respect the history of La Vuelta and more particularly the passion that it ignites within the cycling community. The coverage of La Vuelta is far reaching and provides for strong brand visibility across multiple TV networks right across Europe for three solid weeks."

Pablo Lopez-Barajas, La Vuelta's commercial director, added: "The involvement within sports sponsorship from leading companies in new business sectors, shows what a great sporting environment Spain is enjoying at the moment and particularly the sport of cycling and La Vuelta."

William Hill said they were paying "an undisclosed sum", though independent assessments put the value of the deal at $400 000. Will Hill will be one of the top three sponsors of the race, the sponsor of the green jersey awarded to the top sprinter. It is the first time an online gambling firm has been allowed to sponsor a major cycle race.

General Gambling News

Login to post a comment:


Click Here to register a new account

What's going on right now!

2mins ago someone from United States played WhoSpunIt

Casino Community

Share this page on:
Follow LCB on:
Follow LCB

In the last 24h


  • New Members
  • Members Online
  • Guests
Highest Community Rated Online Casinos
Guts Casino
  (334 Ratings)
32 Red Casino
  (616 Ratings)
Lucky Red Casino
  (341 Ratings)
BETAT Casino
  (333 Ratings)
Club USA Casino
  (452 Ratings)
Mr Green Casino
  (433 Ratings)
Buzzluck Casino
  (300 Ratings)
  (290 Ratings)
  (296 Ratings)
Raging Bull
  (245 Ratings)
Bet365 Games
  (288 Ratings)
Casino Adrenaline
  (203 Ratings)
Unibet Casino
  (259 Ratings)
  (292 Ratings)
  (379 Ratings)
  (141 Ratings)
  (128 Ratings)
Betsson Casino
  (359 Ratings)
Redbet Casino
  (266 Ratings)
Betsafe Casino
  (343 Ratings)
  (186 Ratings)
Casino Extreme
  (315 Ratings)
Vera John Casino
  (279 Ratings)
ComeOn Casino
  (393 Ratings)
Bet365 Casino
  (549 Ratings)
Slotty Vegas
  (203 Ratings)
Thrills Casino
  (291 Ratings)
  (217 Ratings)
Sportingbet Casino
  (162 Ratings)
Intertops Red Casino
  (199 Ratings)

Follow LCB on Facebook Follow LCB on Twitter Follow LCB on Pinterest Follow LCB on Google plus