William Hill sponsors cycle race


William Hill Online signs as last-minute sponsor for La Vuelta

Internet gambling group William Hill Online has signed on as a last-minute sponsor for La Vuelta, one of the world's premier road cycling races, reports Sports Pro Media.

The company is to offer a range of promotions and deals on the race, which begins on August 29th from Assen, Netherlands and will end on 20th September in Madrid, Spain.

WHO's country manager for Spain, Ricardo Carioni said of the race: "We understand and respect the history of La Vuelta and more particularly the passion that it ignites within the cycling community. The coverage of La Vuelta is far reaching and provides for strong brand visibility across multiple TV networks right across Europe for three solid weeks."

Pablo Lopez-Barajas, La Vuelta's commercial director, added: "The involvement within sports sponsorship from leading companies in new business sectors, shows what a great sporting environment Spain is enjoying at the moment and particularly the sport of cycling and La Vuelta."

William Hill said they were paying "an undisclosed sum", though independent assessments put the value of the deal at $400 000. Will Hill will be one of the top three sponsors of the race, the sponsor of the green jersey awarded to the top sprinter. It is the first time an online gambling firm has been allowed to sponsor a major cycle race.

General Gambling News

Login to post a comment:


 
 

Click Here to register a new account

What's going on right now!

2mins ago someone from United States played Gem Drop

Casino Community

Share this page on:
Follow LCB on:
Follow LCB

Casino Of The Month

Casino of the Month

In the last 24h

Totals

  • New Members
    23
  • Members Online
    366
  • Guests
    1,823
Highest Community Rated Online Casinos
NextCasino
  (152 Ratings)
Bet365 Games
  (165 Ratings)
Unibet Casino
  (133 Ratings)
CasinoLuck
  (218 Ratings)
Betsson Casino
  (210 Ratings)
Betsafe Casino
  (181 Ratings)
Spin Palace Casino
  (118 Ratings)
Mr Green Casino
  (281 Ratings)
Redbet Casino
  (147 Ratings)
Guts Casino
  (174 Ratings)
Slotty Vegas
  (111 Ratings)
Sin City Casino
  (99 Ratings)
32 Red Casino
  (305 Ratings)
Vera John Casino
  (176 Ratings)
Winner Casino
  (340 Ratings)
Intertops Red Casino
  (121 Ratings)
BETAT Casino
  (191 Ratings)
ComeOn Casino
  (237 Ratings)
Liberty Slots Casino
  (183 Ratings)
Thrills Casino
  (132 Ratings)
Casumo
  (135 Ratings)
24hBet
  (27 Ratings)
Intertops Casino Classic
  (109 Ratings)
Ladbrokes Casino
  (155 Ratings)
Osiris Casino
  (33 Ratings)
Tetraplay Casino
  (27 Ratings)
Royal Vegas Casino
  (132 Ratings)
Jetbull Casino
  (103 Ratings)
Vegas Red Casino
  (190 Ratings)
3Dice Casino
  (250 Ratings)


Follow LCB on Facebook Follow LCB on Twitter Follow LCB on Pinterest Follow LCB on Google plus