Online Casino News - Update on William Hill and Playtech deal
21st of October 2008 Author: Glo Wood
This week's big deal was undoubtedly the William Hill Online joint venture between Playtech plc and William Hill plc (see earlier InfoPowa report) which referred to "purchased assets". It has now been revealed that those purchased assets consist principally of Webroute Services and CPays.
These companies include customer services companies, payment handling companies, some casino brands, international marketing agencies and smaller entities such as creative agencies.
In an email to affiliates just hours after the main announcement of the deal, William Hill Online CEO Henry Birch wrote:
"We are very excited to inform you that with this merger the affiliate programs of William Hill, Cpays, and Webroute Affiliates will together form one of the largest affiliate networks in the world, working with Europe's leading online gaming and sports betting company.
"Our players will be using some of the very best software and systems in the market such as Playtech Casino, I-Poker, Virtue Fusion, Playtech Bingo and the Orbis sports betting platform."
Birch went on to characterise the senior affiliate management team as "some of the very best people from the industry," and advised that the new company would be introducing "brand new affiliate management software which we believe will be the best anywhere in the market."
The email also refers to a group "Affiliate Guarantee" program that ensures affiliates will continue to receive lifetime revenue share or CPA's on all existing and new players referred, no matter which affiliate program the affiliate is currently supporting.
General Gambling News
21st of October 2009
14th of May 2009
is that still No US??
Confirmed, still no US players are allowed.
29th of July 2014
4th of June 2014
5th of June 2014
28th of June 2014
3rd of June 2014
22nd of June 2014
Disclaimer Contact Us Privacy Gambling Help Site Map
LatestCasinoBonuses.com © 2006-2014
Join now for full access to our online casino forum/chat plus receive our newsletter with news & exclusive bonuses every month.
PLUS join now and get...
LCB $500 My Pot of Gold Contest
View more information here