UK gambling group to sponsor ITV gameshow Spin Star


The online bingo operations of William Hill plc stepped into the world of television programme advertising this week with the announcement that it will be sponsoring the new daily ITV gameshow Spin Star.

William Hill Bingo's sponsorship deal started on Monday 10th November, with the launch of Spin Star. The deal is for six weeks and comprises various length bumpers at the start and end of the show and in and out of advertisement breaks. The theme of the bumpers supports the bingo community and the show encapsulates the slots games offered within William Hill's Bingo site.

The Las Vegas style show will appeal to a similar demographic to William Hill's popular Bingo site and the excitement of the game reflects the Bingo Thrill catchline used in the gambling company programme bumpers. Following on from the success of its recent month long television advert campaign, the sponsorship of the daily Spin Star show is an excellent fit for the Internet gambling firm.

"We're very pleased to have the opportunity to sponsor Spin Star. It's an incredibly lively and entertaining show with plenty of surprises and excitement," said Hills' spokesperson Lili Huang. "We are aiming to solidify our bingo image and increase national recognition, and sponsoring Spin Star is a perfect opportunity for us."

Spin Star is a new game show hosted by popular former Coronation Street television star Bradley Walsh. The main stage will be dominated by an enormous Las Vegas-style slot machine which contains questions and cash prizes, and the contestants can build up a prize pot of hundreds of thousands of pounds to win at the end of the show.

During the game, contestants will experience the unpredictability and big cash gamble that only casinos can offer.

General Gambling News

Login to post a comment:


 
 

Click Here to register a new account

What's going on right now!

2mins ago someone from United States played Bonus Bowling

Casino Community

Share this page on:
Follow LCB on:
Follow LCB

Casino Of The Month

Casino of the Month

In the last 24h

Totals

  • New Members
    16
  • Members Online
    496
  • Guests
    1,891
Highest Community Rated Online Casinos
SlotsMillion
  (123 Ratings)
32 Red Casino
  (400 Ratings)
Guts Casino
  (219 Ratings)
Club USA Casino
  (322 Ratings)
Mr Green Casino
  (339 Ratings)
Buzzluck Casino
  (196 Ratings)
Lucky Red Casino
  (253 Ratings)
Videoslots.com
  (191 Ratings)
Nexxedge
  (73 Ratings)
Bet365 Games
  (204 Ratings)
NextCasino
  (199 Ratings)
Unibet Casino
  (179 Ratings)
CasinoLuck
  (267 Ratings)
Betsson Casino
  (260 Ratings)
Redbet Casino
  (193 Ratings)
Betsafe Casino
  (235 Ratings)
ComeOn Casino
  (298 Ratings)
Spin Palace Casino
  (139 Ratings)
Casino Extreme
  (204 Ratings)
Raging Bull
  (111 Ratings)
Vera John Casino
  (211 Ratings)
Intertops Red Casino
  (146 Ratings)
Thrills Casino
  (178 Ratings)
Slotty Vegas
  (142 Ratings)
Slotland
  (371 Ratings)
BETAT Casino
  (236 Ratings)
Ladbrokes Casino
  (171 Ratings)
Casino Saga
  (125 Ratings)
Royal Panda
  (148 Ratings)
Winner Casino
  (373 Ratings)


Follow LCB on Facebook Follow LCB on Twitter Follow LCB on Pinterest Follow LCB on Google plus