New payment option at 888.com


Citadel Commerce Corp., commenced processing Instant Internet Banking transactions for 888 Holdings plc this week. The Instant Internet Banking service is a new payment solution that provides the capability for international consumers to securely pay for purchased items using their Internet bank account.

This is accomplished by the consumer logging into their own Internet Banking system and securely initiating a payment directly to a Citadel owned bank account. Payments can be made via Citadel's fully automated Payment Assistant, by the consumer manually logging into their bank account and pushing funds to Citadel, or by depositing cash at local bank branches.

Citadel's Internet Banking solution is a low cost alternative payment solution that supports an international base of banks without relying on traditional banking infrastructure, a company spokesman explained. It encompasses a white labeled payment interface that can be easily and rapidly integrated directly into merchant sites, along with a sophisticated fully automated backend that supports and reconciles a large network of international bank accounts, handles foreign currencies, and supports international treasury management functions.

"We have been testing Citadel's Instant Internet Bank Transfers with some of our VIP customers, and they have found the system to be very effective and easy to use", stated Gigi Levy, CEO of 888.com. "We expect to continue to expand the rollout to more of our VIPs in additional countries, and we have initiated efforts to fully integrate Instant Internet Banking into our main cashier pages".

"888.com has been an instrumental long term customer of Citadel, and we are extremely pleased to launch Instant Internet Banking with their support",said Michael Meeks, President of ESI and Citadel Commerce. "888.com is extremely sophisticated and experienced with their payment options, and with their feedback we will continue to expand our banking network and enhance the product".

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