28th of July 2009 Author: Natalie Stephanopoulos
888.com's former marketing executive to handle UK marketing operations
Party Gaming plc has confirmed its second major marketing appointment in as many days, announcing that former 888.com vice president of brand marketing, Matt Robinson has been hired in a new role as head of the online gaming company’s UK marketing operations.
He will presumably report to chief marketing officer John Welch, who's appointment to replace former chief Jon Salmon was announced earlier this week. Gibraltar-based PartyGaming owns a number of brands including PartyPoker, PartyCasino and PartyBingo.
Marketing media in the UK report that Robinson is believed to have been on gardening leave from 888.com since leaving in May 2009. He had been with 888 for more than five years as vice president of brand marketing. During his 888 tenure, Robinson oversaw the launch of the 888 brand and the appointment of Grey London to its GBP 3 million global ad account earlier in the year. Grey recently resigned the account, allegedly over a dispute involving money, and 888 is currently inviting replacement pitches..
According to a 888 spokesman, Robinson, who was responsible for the global branding, offline acquisition, sponsorships and advertiser funded programming, is yet to be replaced.
Party Gaming recently acquired the substantial Cashcade online bingo interests in a GBP 100 million deal.
General Gambling News
11th of October 2009
19th of December 2010
21st of May 2015
20th of May 2015
30th of March 2015
2nd of April 2015
23rd of April 2015
27th of March 2015
21st of April 2015
23rd of March 2015
Disclaimer Contact Us Privacy Gambling Help About Us Site Map
LatestCasinoBonuses.com © 2006-2015
Join now for full access to our online casino forum/chat plus receive our newsletter with news & exclusive bonuses every month.
PLUS join now and get...
100% up to $1000 PLUS 25 free spins! Sponsored by ClubUSA Casino, US OK.
View more information here