Online Casino News - Lower Number of Tailored Language Sites, Announces Ladbrokes
30th of November 2010 Author: Natalie Stephanopoulos
13 tailored sites in nine languages to remain
A recent announcement coming from the UK gambling firm Ladbrokes.com has made it public that the company will drop the number of its tailored language sites and focus on 13 tailored sites in nine different languages, supporting 17 currencies.
The withdrawn tailored services, which will no longer be available from 1st February 2011 include the following languages: Bulgarian, Croatian, Czech, Finnish, Hungarian, Norwegian, Portuguese, Romanian, Russian, Slovakian and Slovenian.
It was stated by Ladbrokes’ Managing Director Digital Channels, International and Strategy Gary McIlraith: "We've taken a fresh look at what is the appropriate number of languages we operate in, their cost effectiveness and potential moving forward. As a result of the in depth review we are reducing the range of languages and tailored sites that we offer. This will enable us to better target our internal resources and strengthen our marketing spend around those languages and markets that have the potential to provide significant and durable, regulated revenue and profit.
"This is about focusing and strengthening our online resources to where we can operate efficiently and ensure durable scale. We remain very committed to our key markets and will continue to actively review new market opportunities, both online and offline, where we believe we can achieve the requisite scale and compete effectively."
General Gambling News Gambling Law & Society News
3rd of November 2010
19th of November 2010
21st of August 2014
20th of August 2014
21st of July 2014
13th of August 2014
6th of August 2014
28th of June 2014
24th of June 2014
21st of June 2014
Disclaimer Contact Us Privacy Gambling Help Site Map
LatestCasinoBonuses.com © 2006-2014
Join now for full access to our online casino forum/chat plus receive our newsletter with news & exclusive bonuses every month.
PLUS join now and get...
100% up to $1000 PLUS 25 free spins! Sponsored by ClubUSA Casino, US OK.
View more information here