17th of February 2011 Author: Natalie Stephanopoulos
UK gambling company to invest in digital technology in order to boost its competitiveness
Ladbrokes plc, a UK-based gambling group, decided to invest a 20 percent rise in FY operating profit into enhancing its own technology through investments and flexible partnerships with the aim of improving its competitiveness and web offer.
The basis of the new approach will be the eCommerce platform that "has all the features you would expect from a leading e-enabled business" including improved website search capacity, a single customer wallet for all products and its own front end platform that will enable combining sportsbook and gaming product offered in the market.
The estimated value of the project is around GBP 50 million to be invested over 2011 and 2012. The set timeframe for completion of this venture is 18 months.
According to the announcements, the company commenced preliminary talks with online gaming group 888 Holdings Plc, though media report that the negotiations have been held with gaming software developer Playtech Ltd. as well.
General Gambling News Casino Games Casino Software Land Based Casino News
11th of April 2011
17th of April 2011
28th of July 2016
26th of May 2016
9th of June 2016
28th of June 2016
2nd of June 2016
Disclaimer Contact Us Privacy Gambling Help About Us Site Map
LatestCasinoBonuses.com © 2006-2016
Join now for full access to our online casino forum/chat plus receive our newsletter with news & exclusive bonuses every month.
PLUS join now and get...
100% up to $1000 PLUS 25 free spins! Sponsored by ClubUSA Casino, US OK.
View more information here