Internet gambling rises by 40%


Latest Neilsen study shows that online gaming is gaining in popularity

The latest study from the independent media measurement company Neilsen showcases a rise in UK online gambling of 40 percent over the past year.

The research company reports that Britain has seen an additional 3.2 million people logging on to internet gambling websites last year, compared with only 2.2 million more who accessed social networking sites such as Facebook and its rivals.

Party Poker.com pulled in an extra 870,000 visitors last year, increasing its audience by 174 percent, whilst Party Casino.com grew by 360 percent over the same period.

Nielsen said almost half of all online gamblers earn more than GBP 30,000 a year, and that women comprise 46 percent of online players, encouraging operators to target the female demographic with websites that appeal to the feminine gender.

"The over-65s and those on lower household incomes have historically been heavy users of gambling sites, but in the face of the recession this profile is changing," said Neil Beston, of Nielsen.

"While the phenomenal growth in gambling sites over the last two years has been driven by men and women of all ages, it appears to be powered particularly by middle-aged men, the well-educated and high-earning households."

Independent gambling prevalence studies regularly commissioned by the UK Gambling Commission have shown that most internet gambling consists of wagering on the National Lottery.

General Gambling News Gambling Law & Society News

Login to post a comment:


 
 

Click Here to register a new account

What's going on right now!

2mins ago someone from Mexico played Fortuna's Fruit

Casino Of The Month

Casino of the Month

Casino Community

Share this page on:
Follow LCB on:
Follow LCB

In the last 24h

Totals

  • New Members
    26
  • Members Online
    393
  • Guests
    1,695
Highest Community Rated Online Casinos
Guts Casino
  (274 Ratings)
32 Red Casino
  (515 Ratings)
Club USA Casino
  (384 Ratings)
Mr Green Casino
  (377 Ratings)
Buzzluck Casino
  (249 Ratings)
Lucky Red Casino
  (297 Ratings)
Videoslots.com
  (245 Ratings)
Bet365 Games
  (242 Ratings)
CasinoRoom
  (244 Ratings)
Unibet Casino
  (223 Ratings)
Raging Bull
  (175 Ratings)
NextCasino
  (245 Ratings)
CasinoLuck
  (318 Ratings)
SlotsMillion
  (157 Ratings)
Betsson Casino
  (313 Ratings)
TradaCasino
  (99 Ratings)
Redbet Casino
  (228 Ratings)
Betsafe Casino
  (292 Ratings)
Betspin
  (26 Ratings)
Vera John Casino
  (247 Ratings)
Casino Extreme
  (265 Ratings)
ComeOn Casino
  (349 Ratings)
Thrills Casino
  (237 Ratings)
Ladbrokes Casino
  (200 Ratings)
InterCasino
  (197 Ratings)
Bet365 Casino
  (489 Ratings)
Intertops Red Casino
  (173 Ratings)
Omni Slots
  (57 Ratings)
Slotland
  (423 Ratings)
BETAT Casino
  (287 Ratings)


Follow LCB on Facebook Follow LCB on Twitter Follow LCB on Pinterest Follow LCB on Google plus