Internet gambling rises by 40%


Latest Neilsen study shows that online gaming is gaining in popularity

The latest study from the independent media measurement company Neilsen showcases a rise in UK online gambling of 40 percent over the past year.

The research company reports that Britain has seen an additional 3.2 million people logging on to internet gambling websites last year, compared with only 2.2 million more who accessed social networking sites such as Facebook and its rivals.

Party Poker.com pulled in an extra 870,000 visitors last year, increasing its audience by 174 percent, whilst Party Casino.com grew by 360 percent over the same period.

Nielsen said almost half of all online gamblers earn more than GBP 30,000 a year, and that women comprise 46 percent of online players, encouraging operators to target the female demographic with websites that appeal to the feminine gender.

"The over-65s and those on lower household incomes have historically been heavy users of gambling sites, but in the face of the recession this profile is changing," said Neil Beston, of Nielsen.

"While the phenomenal growth in gambling sites over the last two years has been driven by men and women of all ages, it appears to be powered particularly by middle-aged men, the well-educated and high-earning households."

Independent gambling prevalence studies regularly commissioned by the UK Gambling Commission have shown that most internet gambling consists of wagering on the National Lottery.

General Gambling News Gambling Law & Society News

Login to post a comment:


 
 

Click Here to register a new account

What's going on right now!

1mins ago someone from South Africa read article EnergyCasino Partners with NetEnt and Microgaming

Casino Community

Share this page on:
Follow LCB on:
Follow LCB

Casino Of The Month

Casino of the Month

In the last 24h

Totals

  • New Members
    22
  • Members Online
    362
  • Guests
    2,349
Highest Community Rated Online Casinos
NextCasino
  (100 Ratings)
Bet365 Games
  (114 Ratings)
CasinoLuck
  (161 Ratings)
Betsson Casino
  (149 Ratings)
BitCasino.io
  (101 Ratings)
Guts Casino
  (117 Ratings)
Redbet Casino
  (94 Ratings)
Intertops Casino Classic
  (71 Ratings)
Unibet Casino
  (92 Ratings)
Slotty Vegas
  (57 Ratings)
Betsafe Casino
  (125 Ratings)
3Dice Casino
  (165 Ratings)
Spin Palace Casino
  (87 Ratings)
Thrills Casino
  (87 Ratings)
Uptown Aces
  (73 Ratings)
Liberty Slots Casino
  (115 Ratings)
32 Red Casino
  (197 Ratings)
Mr Green Casino
  (227 Ratings)
ComeOn Casino
  (175 Ratings)
Winner Casino
  (289 Ratings)
Vera John Casino
  (134 Ratings)
Casino Saga
  (68 Ratings)
Jetbull Casino
  (66 Ratings)
Casumo
  (82 Ratings)
BETAT Casino
  (133 Ratings)
Sin City Casino
  (66 Ratings)
River Nile Casino
  (74 Ratings)
Whitebet Casino
  (60 Ratings)
Crazy Vegas
  (122 Ratings)
Ruby Fortune Casino
  (109 Ratings)


Follow LCB on Facebook Follow LCB on Twitter Follow LCB on Pinterest Follow LCB on Google plus