27th of August 2009 Author: Natalie Stephanopoulos
New look for Old Trafford as Betfair snaps up top football club deal
Betfair execs were no doubt celebrating this week following the announcement that the UK online betting group has been selected as a sponsor by the world famous football club Manchester United. Perhaps in a less celebratory frame of mind will be Fred Done's Betfred company, which has been replaced.
Betfair's three year official partnership deal with Manchester United allows the betting company to use the Manchester United logo in marketing activities and run perimeter board signage at Old Trafford.
The gambling firm has also launched a new football website at Betfairfootball.com , which will include content from Manchester United players. Betfair has already introduced the “Betfair Goal Challenge”, which will see United strikers Wayne Rooney, Michael Owen and Dimitar Berbatov compete to score the most goals over the coming season - each League strike will earn GBP 1 000 for the Manchester United Foundation.
The deal with Man U is the first Betfair has agreed with a football club since its one-year shirt deal with Fulham in 2003. The company sponsors a wide range of other sports, including horseracing and cricket.
General Gambling News
11th of August 2009
25th of November 2015
6th of November 2015
24th of September 2015
12th of October 2015
Disclaimer Contact Us Privacy Gambling Help About Us Site Map
LatestCasinoBonuses.com © 2006-2015
Join now for full access to our online casino forum/chat plus receive our newsletter with news & exclusive bonuses every month.
PLUS join now and get...
100% up to $1000 PLUS 25 free spins! Sponsored by ClubUSA Casino, US OK.
View more information here